Fashion + Lifestyle
I was a key member in the development and management of brand communications for ROUND + SQUARE, a sustainable fashion brand whose model advocates for and supports women and girls around the world, as 10% of the brand's sales profits are donated to the NGO Equality Now. During my time as the PR & Communications Manager for ROUND + SQUARE, I successfully:
Facilitated brand placement in fashion, lifestyle, and women's publications, such as Bustle, Glamour, Bloomberg BusinessWeek, O Magazine, and more.
Developed concepts for influencer marketing campaigns; negotiated contracts for collaborations and partnerships.
Wrote thought leadership pieces on sustainability, feminism, and ethical fashion for the brand's blog page.
Produced the brand's pop-up stands and managed partnerships during sustainable and ethical fashion events and fairs.
Created written and visual content for online store and social media; Managed most product and campaign shoots, and sometimes served as the photographer.
Managed ROUND + SQUARE's New York operations and team.
View R+S’s blogs, written by me.
Some work samples below.
