@vivameucorpo
I co-founded and was a co-host during the first season of viva ! meu corpo, a podcast celebrating our mental and physical bodies - and everything in between. viva ! meu corpo (purposely in lowercase) translates celebrate ! my body. The podcast discusses themes related to body positivity, unrealistic beauty standards, mental health, race and gender inequality, LGBTQ+, and the deconstruction of society's standards—all while promoting self-love and self-esteem. At viva, I directed our brand identity and logo concept and coordinated our social media content, allowing the conversation to continue with our listeners and followers in a creative way that goes beyond our episodes. Given my understanding of the social media space, I also oversaw our paid + organic growth strategy, growing the brand to 5K followers in a short period of time with very little resources. Behind the scenes, I also edited our audio conversations using Adobe Audition before distributing them to Spotify and other streaming services using Anchor.fm.
